
A finance and banking website offering investment advice, brokerage services, and cash reserve management.
Recent User Report Trends for Betterment
Aggregated reports in the last 48 hours.
User Reports for Betterment
Recent issues reported by users from around the world (last 30 days).
Performance Insights
Performance
56/ 100
Accessibility
93/ 100
Best Practices
79/ 100
SEO
92/ 100
Page Load Time
3.04s
Page Size
2.98MB
Requests
199
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About Betterment & Technical Insights
The website targets a broad audience with financial services, aiming to appeal to all demographics and socioeconomic groups.
Technologies Used
Analytics
Analytics
Website Details & Offering
Primary Call to Action
Sign Up
Secondary Calls to Action
Learn MoreContact UsView Plans
Advertisements Present?
Low
Allows User Accounts?
Yes
Headquarters Country
United States
Language
English
Primary Category
Finance and Banking
Revenue Source
None (Informational)
Pricing Summary
Freemium
Value Proposition
Betterment offers a comprehensive financial management platform with investment advice, checking accounts, and savings tools to help users achieve their financial goals.
Content & Features
Tone & Style
ProfessionalInformativeTechnical
Content Freshness Clues
as of December 27, 2024as of Jul. 8, 2025
Highlighted Features
Investment AdviceChecking AccountsSavings ToolsCash Reserve401(k) Plan Administration
Mentioned Integrations
XigniteMorningstarGoogle PlayApple
Target Audience Insights
Target Category Focus
Finance and Banking
Target Country
United States
Audience Expertise Level
Intermediate
Culture
All
Income Level
All
Parenthood
All
Geographic Focus
All
Ethnicity
All
Brand Preference
All
Gender Focus
All
Education
All
Interests
All
Device Type
All
Tech Skills
All
Job Type
All
Marital Status
All
Politics
All
Target Age Range
All
Trust & Support Signals
Support Channels Mentioned
EmailPhoneLive ChatFAQ
Trust Signals Present
FDIC InsuranceSIPC ProtectionContact InfoPrivacy PolicyTerms of Use
Company Info Sections
About Us pageMission StatementTeam Bios
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