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Technology · Business & Marketing

Outbrain

outbrain.com
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Outbrain is a leading web advertising platform known for its native ad placements, often referred to as "chumboxes." These ad units appear as recommended content boxes within websites, driving traffic to both external and internal pages. Outbrain's sophisticated algorithms ensure that the ads are contextually relevant and engaging, which increases click-through rates and overall ad effectiveness. The platform offers detailed analytics and optimization tools to help advertisers maximize their ROI.

Outbrain belongs toAdvertisingWidgetscategories.

13websites

use it — 0.5% of the 2,555 websites we scanned in the last 12 months

#33of 131

tools in its category seen in our scans (we recognize 473)

2public pages

on UptimeCard — open any of them to see how that site is doing

0.45% of all websites we track run Outbrain

How Outbrain sites are built

Closest partners. The number says how many times more often the tool runs on Outbrain sites than on an average website. Hover a partner for its share of sites.

Microsoft Advertising4×Facebook Pixel3×DigiCert3×reCAPTCHA2×Linkedin Insight Tag2×

Usually installed alongside

The bigger the bubble, the more of the 13 Outbrain sites also run the tool. Colour shows what the tool does. Hover or tap a bubble for details.

Google Tag Manager100%Google Analytics92%Facebook Pixel54%Linkedin Insight Tag39%Microsoft Advertising46%Criteo31%Taboola31%Funding Choices31%Cart Functionality23%
Tag managerAnalyticsAdvertisingCookie consentOnline store

Similar tools in its category

Advertising: 473 tools known, 131 seen in our scans

DoubleClick Floodlight244 sitesAlternativeLinkedin Ads175 sitesAlternativeGoogle Ads140 sitesAlternativeReddit Ads140 sitesAlternativeTwitter Ads127 sitesAlternativePrebid125 sitesAlternativeAmazon Advertising108 sitesAlternativeGoogle AdSense101 sitesAlternativeMicrosoft Advertising337 sitesUsed together

Questions about Outbrain

How many websites use Outbrain?
We found Outbrain on 13 of the 2,555 websites we scanned in the last 12 months (0.5%). 2 of them have a public status page.
What is Outbrain often used with?
Among the websites we scan, Outbrain is often found alongside Google Analytics (92.3% of its sites), Facebook Pixel (53.8% of its sites), Microsoft Advertising (46.2% of its sites).
What are the alternatives to Outbrain?
Other advertising tools we recognize include Microsoft Advertising, DoubleClick Floodlight, Linkedin Ads, Google Ads.

Is your website built with Outbrain?

UptimeCard checks it around the clock, tells you the minute it stops answering, and gives your visitors a status page.

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