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Technology · Business & Marketing

AppNexus

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A cloud-based software platform that enables and optimizes programmatic online advertising.

AppNexus belongs toAdvertisingcategory.

54websites

use it — 2.1% of the 2,560 websites we scanned in the last 12 months

#13of 85

tools in its category seen in our scans (we recognize 234)

4public pages

on UptimeCard — open any of them to see how that site is doing

1.36% of all websites we track run AppNexus

How AppNexus sites are built

Closest partners. The number says how many times more often the tool runs on AppNexus sites than on an average website. Hover a partner for its share of sites.

OpenX25×PubMatic24×Criteo14×comScore10×Taboola7×Amazon Advertising7×Prebid6×Funding Choices5×Google AdSense5×

Stacks we see most. Tools that tend to run together with AppNexus on the same websites. The percentage is the share of all 54 AppNexus sites that run the whole stack.

9 stacks · swipe, drag or use the arrows
#1

AppNexus + Google Tag Manager + Funding Choices + PubMatic + OpenX

16.7%9 of 54 sites
#2

AppNexus + Google Tag Manager + Funding Choices + Amazon Advertising + Prebid

14.8%8 of 54 sites
#3

AppNexus + Google Analytics + Funding Choices + PubMatic + Amazon Advertising

13%7 of 54 sites
#4

AppNexus + Google Tag Manager + Facebook Pixel + Criteo + Microsoft Clarity

13%7 of 54 sites
#5

AppNexus + Google Analytics + Criteo + PubMatic + OpenX

13%7 of 54 sites
#6

AppNexus + Google Analytics + Facebook Pixel + Microsoft Clarity + Microsoft Advertising

13%7 of 54 sites
#7

AppNexus + Google Analytics + Criteo + Funding Choices + Prebid

11.1%6 of 54 sites
#8

AppNexus + Google Tag Manager + Facebook Pixel + Microsoft Advertising + Twitter Ads

11.1%6 of 54 sites
#9

AppNexus + Facebook Pixel + Criteo + Amazon Advertising + Prebid

7.4%4 of 54 sites

Usually installed alongside

The bigger the bubble, the more of the 54 AppNexus sites also run the tool. Colour shows what the tool does. Hover or tap a bubble for details.

Google Tag Manager93%Google Analytics78%Facebook Pixel48%Microsoft Clarity26%Criteo33%PubMatic30%Amazon Advertising28%Funding Choices32%Varnish20%
Tag managerAnalyticsAdvertisingCookie consentSpeed and caching

Similar tools in its category

Advertising: 234 tools known, 85 seen in our scans

DoubleClick Floodlight244 sitesAlternativeGoogle Ads141 sitesAlternativeAdRoll43 sitesAlternativeGoogle Publisher Tag26 sitesAlternativeDoubleClick for Publishers (DFP)22 sitesAlternativeMicrosoft Advertising337 sitesUsed togetherLinkedin Ads175 sitesUsed togetherReddit Ads140 sitesUsed togetherTwitter Ads127 sitesUsed together

Questions about AppNexus

How many websites use AppNexus?
We found AppNexus on 54 of the 2,560 websites we scanned in the last 12 months (2.1%). 4 of them have a public status page.
What is AppNexus often used with?
Among the websites we scan, AppNexus is often found alongside Google Tag Manager (92.6% of its sites), Google Analytics (77.8% of its sites), Facebook Pixel (48.1% of its sites).
What are the alternatives to AppNexus?
Other advertising tools we recognize include Microsoft Advertising, DoubleClick Floodlight, Linkedin Ads, Google Ads.

Is your website built with AppNexus?

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