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An insurance website offering various types of coverage with a focus on auto and property insurance.

Recent User Report Trends for Geico.Com

Aggregated reports in the last 48 hours.

User Reports for Geico.Com

Recent issues reported by users from around the world (last 30 days).

Performance Insights

Performance
53/ 100
Accessibility
99/ 100
Best Practices
75/ 100
SEO
85/ 100
Page Load Time
9.01s
Page Size
1.85MB
Requests
121

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About Geico.Com & Technical Insights

GEICO primarily targets middle-aged adults (30-54) and extends to 24-64, including both men and women, particularly those who are college-educated and middle-class. They appeal to cost-conscious individuals who value financial independence, convenience, and appreciate humor in advertising, focusing on urban and suburban areas. [12, 15, 19, 22, 27]

Technologies Used & Relationships

Analytics
Google AnalyticsGoogle Analytics
Adobe AnalyticsAdobe Analytics
Adobe Experience Platform LaunchAdobe Experience Platform Launch
BranchBranch
Quantum MetricQuantum Metric
Business & Marketing
Salesforce Service CloudSalesforce Service Cloud
SalesforceSalesforce
BranchBranch
Adobe Experience Platform Identity ServiceAdobe Experience Platform Identity Service
Microsoft AdvertisingMicrosoft Advertising
Other
OneTrustOneTrust
Servers
EnvoyEnvoy
Web Development
jQueryjQuery
SectigoSectigo
HSTSHSTS

Website Details & Offering

Primary Call to Action

Get a Quote

Secondary Calls to Action

Log InReport a ClaimMake a PaymentGet the GEICO Mobile AppActivate AccountFind a Local Agent

Advertisements Present?

None

Allows User Accounts?

Yes

Headquarters Country

United States

Language

English

Primary Category

Insurance

Revenue Source

E-commerce Sales

Pricing Summary

GEICO uses a personalized pricing model based on various factors like driving experience, record, vehicle safety features, location, age, gender, marital status, and credit-based insurance score. They are known for competitive rates, often below the national average for full and minimum coverage, and offer numerous discounts. [18, 20, 23, 26, 33]

Value Proposition

GEICO offers affordable and convenient insurance directly to consumers, emphasizing potential savings and ease of obtaining policies. [16, 22, 30, 31]

Content & Features

Tone & Style

HumorousLightheartedInformal (in advertising)ClearStraightforwardProfessionalCustomer-centric

Content Freshness Clues

News updates (e.g., July 2025, June 2025)Blog posts (GEICO Living Blog mentioned)Updated pricing data (July 2025, June 2025, May 2025)YouTube channel updates (June 2025)General customer questions and answers with recent dates (April 2025, February 2025, July 2024)

Highlighted Features

Auto insurance (car, motorcycle, ATV, RV, boat, snowmobile)Property insurance (homeowners, renters, condo, mobile home, landlord, flood)Life insuranceUmbrella insuranceCommercial auto insuranceIdentity ProtectionPet insuranceTravel insuranceJewelry insuranceDriveEasy (usage-based insurance)Roadside assistanceEasy claims filing processes (online/app)Digital ID cardsBundling discounts

Mentioned Integrations

Tractable (AI for claims and repair process)GEICO Express Services (for new car purchase insurance)Third-party partners for other insurance products (e.g., Homeowners, Renters, Condo, Business Owners, General Liability, Professional Liability, Travel, Identity Protection, etc.)GEICO Mobile App integrationAmazon Alexa SkillGoogle ActionAgency Management Systems (for independent agents partnering with GEICO)

Target Audience Insights

Target Category Focus

Business Services

Target Country

United States

Audience Expertise Level

General Public

Income Level

Middle-class

Geographic Focus

United States (urban and suburban)

Brand Preference

Affordability, convenience, humor

Gender Focus

All

Education

College-educated

Interests

Financial independence, control, cost-conscious, humor

Device Type

Mobile and desktop

Target Age Range

24-64

Tech Skills

Tech-savvy to general public

Trust & Support Signals

Support Channels Mentioned

ChatPhone (various numbers for claims, sales, service)EmailLocal Agent (GEICO Field Representatives)GEICO Mobile AppFAQ

Trust Signals Present

A++ (Superior) AM Best financial strength rating85 years of auto insurance experience97% customer satisfaction rating (based on an independent study)Clear contact informationProfessional website designSubsidiary of Berkshire Hathaway, Inc.Mention of security standards (SSL Secured 2048-bit encryption, PCI DSS certification, SOC 2 Type II Certified for partner systems)

Company Info Sections

About GEICO pageHistoryHeadquarters locationCEO informationNumber of employeesMission statement (implied through value proposition)Corporate Information pageCareers pageDiversity & Inclusion

Related Services & Domains

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Related Keywords

These keywords represent common themes, topics, and technologies associated with geico.com.

insurancecar insuranceauto insurancehomeowners insurancerenters insurancemotorcycle insuranceboat insurancecommercial auto insurancebusiness insuranceumbrella insurancelife insurancetravel insuranceoverseas insuranceidentity protectionflood insurancecyber liabilitymedical malpracticeworkers compensationprofessional liabilitygeneral liabilitypet insurancemobile device insuranceearthquake insurancejewelry insuranceevent insurancebicycle insurancemexico auto insurancecondo insurancemobile home insuranceRV insurancecollector auto insuranceinsurance quotesinsurance savingsclaimsroadside assistancepolicypolicy serviceinsurance agencyinsurance productsGEICO

Additional Domain & Security Details

Domain Name
geico.com
Registrar
Key-Systems GmbH
Registrar IANA ID
269
Registrar Phone
+49.68949396850
Creation Date
July 22, 1995
Expiration Date
July 14, 2026
Days Remaining
406 days
Registry Status
  • clientTransferProhibited
Last Checked (Registry)
June 3, 2025 at 04:39:21 PM UTC

Record Last Updated
June 3, 2025 at 04:39:20 PM UTC