
A financial services platform offering personalized planning, insurance, and investment products through advisors.
Recent User Report Trends for Northwestern Mutual
Aggregated reports in the last 48 hours.
User Reports for Northwestern Mutual
Recent issues reported by users from around the world (last 30 days).
Performance Insights
Performance
48/ 100
Accessibility
99/ 100
Best Practices
79/ 100
SEO
92/ 100
Page Load Time
9.51s
Page Size
3.87MB
Requests
142
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About Northwestern Mutual & Technical Insights
The website targets individuals aged 35-65 with a college degree or higher and middle to high income, interested in finance, investments, and insurance.
Technologies Used
Analytics
Analytics
Business & Marketing
Website Details & Offering
Primary Call to Action
Find a financial advisor
Secondary Calls to Action
Start planningGet insuranceStart investing
Advertisements Present?
None
Allows User Accounts?
Yes
Headquarters Country
United States
Language
English
Primary Category
Financial Services
Revenue Source
Lead Generation
Value Proposition
Personalized financial planning and guidance through better conversations with advisors.
Content & Features
Tone & Style
FormalProfessionalInformative
Content Freshness Clues
Last updated notices on blog posts
Highlighted Features
Personalized financial planningExpertise in various financial solutionsBacking by a FORTUNEĀ® 125 company
Target Audience Insights
Target Category Focus
Personal Services
Target Country
United States
Audience Expertise Level
Intermediate
Income Level
Middle to High Income
Geographic Focus
United States
Brand Preference
Northwestern Mutual
Gender Focus
All
Education
College Degree or Higher
Target Age Range
35-65
Interests
Finance, Investments, Insurance
Tech Skills
Intermediate
Trust & Support Signals
Support Channels Mentioned
Email
Trust Signals Present
Security BadgesContact InfoA++ financial strength rating
Company Info Sections
About Us pageTeam Bios
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