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Technology · Content

Contentful

contentful.com
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Contentful is a content platform. It stores structured content once and delivers it to websites, apps and other channels through APIs.[1][2]

Contentful is a headless content management platform that provides APIs for managing and delivering content across multiple digital channels. It's designed for creating omnichannel digital experiences with a focus on developer flexibility.

Contentful belongs toContent Management System (CMS)category.

Free plan

Yes, $0 forever[3]

Paid plan

Lite from $300 per month[3]

Free plan limit

10 users and 100,000 API calls a month[3]

Enterprise

Custom price; contact sales[3]

89websites

use it — 3.5% of the 2,555 websites we scanned in the last 12 months

#3of 46

tools in its category seen in our scans (we recognize 503)

56public pages

on UptimeCard — open any of them to see how that site is doing

In short: a headless CMS with a free plan and a $300 Lite plan. Larger needs go to a custom Enterprise quote.[3]

2.43% of all websites we track run Contentful▲ 0.01 points since 20 Sep

Should you use Contentful?

The 10-second version, from the vendor’s own pages and what we see in our scans

Contentful fits if…

  • You want content stored once and sent to a website, an app and other channels[1]
  • You want to try the platform free before paying[3]
  • You want to build against APIs from your own code[2]

Look elsewhere if…

  • You need a fixed published price above the Lite plan[3]Enterprise is priced by quote.
The free plan has no overages; API calls and asset bandwidth stop at the cap[3]
Premium Spaces and add-on products are sold on top of the platform plan[3]

Plans and what they cost

Platform plans as listed for the United States[3]

Free

Free/ month

For learning and exploring the platform

  • 100,000 API calls a month

Lite

$300/ month

For smaller businesses managing a single project

  • 1,000,000 API calls a month, 10.0× the free plan

Enterprise is priced by quote and adds custom limits and support.[3]

How Contentful sites protect themselves

Share of the 89 sites we scanned that run each protection

HSTS84% · 75 sites

HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS

reCAPTCHA30% · 27 sites

reCAPTCHA is a free service from Google that helps protect websites from spam and abuse

Cloudflare Bot Management28% · 25 sites

Cloudflare bot management solution identifies and mitigates automated traffic to protect websites from bad bots

Protections add up, they do not replace each other: a site can run all of them.

What sites use Contentful for

An estimate from UptimeCard's technology map of 47 public sites

Runs the marketing site27 sites

affirm.com · atlassian.com · autotrader.nl

Runs the whole site8 sites

autotrader.ca · fountain.com · github.com

Hosts help, docs or support content6 sites

circleci.com · latitude.sh · quicknode.com

Publishes a blog or resources6 sites

freshsales.io · marqeta.com · openai.com

Rough guide, not a measurement: each description is written automatically from the site’s technology stack and the site has not confirmed it. A site is counted once, in the first group its description fits (shop, help and docs, blog, marketing site; otherwise the whole site). Descriptions that only guess (“likely”, “may”) are left out.

At a glance

UptimeCard's own scans and tests of 2,555 websites · refreshed weekly

How Contentful sites scoreout of 100 · hover or tap a score for details

45PerformancePooraverage site: 5089AccessibilityGoodaverage site: 8992Best practicesGoodaverage site: 9392SEOGoodaverage site: 92

Page load time

Loads about 11% faster than the average site

Contentful sites
3.8 s
All sites
4.3 s

Most Contentful sites load in 2.6–7.2 s. Home page weight: 4.0 MB vs 3.3 MB for all sites. 45 public sites measured.

Where are they hosted?

Mostly Amazon Web Services and Cloudflare

  • Amazon Web Services57%
  • Cloudflare25%
  • Akamai International, BV2%
  • GitHub2%
  • Other14%
United States 54%Canada 32%Germany 4%

Who uses it?

Software as a Service (SaaS) sites use Contentful 1.5× more than average

Technology and Software48%
Business Services11%
Software as a Service (SaaS)1.5× avg9%
Finance and Banking7%

Share of 56 classified public sites. “× average” compares with all 961 public sites.

Browser-security check

75% of graded sites pass

9of 12 score B or better

Rates each site’s own security settings, not Contentful. 12 public sites graded so far.

How Contentful sites are built

Closest partners. The number says how many times more often the tool runs on Contentful sites than on an average website. Hover a partner for its share of sites.

Gatsby11×Netlify6×styled-components6×Algolia6×Optimizely4×Amazon S34×Envoy3×Vercel3×Tailwind CSS3×

Stacks we see most. Tools that tend to run together with Contentful on the same websites. The percentage is the share of all 89 Contentful sites that run the whole stack.

10 stacks · swipe, drag or use the arrows
#1

Contentful + OneTrust + Amazon CloudFront + Amazon S3 + AWS Certificate Manager

7.9%7 of 89 sites
#2

Contentful + React + Next.js + OneTrust + styled-components

7.9%7 of 89 sites
#3

Contentful + React + Next.js + Sentry + Wistia

5.6%5 of 89 sites
#4

Contentful + React + Next.js + Amazon CloudFront + AWS Certificate Manager

4.5%4 of 89 sites
#5

Contentful + React + Next.js + Tailwind CSS + Algolia

4.5%4 of 89 sites
#6

Contentful + OneTrust + Algolia + Marko

4.5%4 of 89 sites
#7

Contentful + Algolia + Netlify

5.6%5 of 89 sites
#8

Contentful + Amazon S3 + Marko

4.5%4 of 89 sites
#9

Contentful + Tailwind CSS + Marko

4.5%4 of 89 sites
#10

Contentful + Tailwind CSS + Netlify

4.5%4 of 89 sites

Usually installed alongside

The bigger the bubble, the more of the 89 Contentful sites also run the tool. Colour shows what the tool does. Hover or tap a bubble for details.

Google Tag Manager61%OneTrust42%Google Analytics39%Linkedin Insight Tag26%Facebook Pixel15%Linkedin Ads15%Microsoft Advertising15%DoubleClick Floodlight12%Optimizely11%
Tag managerCookie consentAnalyticsAdvertisingA/B testing

Similar tools in its category

Content Management System (CMS): 503 tools known, 46 seen in our scans

How websites combine Contentful with other tools

Relationships found on the websites that use it, from the same map status pages show.

Integrates with another 60Complements another tool 14Overlaps with another 4Needs another tool 3

Websites using Contentful

89 websites use Contentful: 3.5% of the 2,555 websites we scanned in the last 12 months. A selection is shown below.

Scores are out of 100: P Performance · A Accessibility · B Best practices · S SEO. Green 80+, yellow 65–79, orange 50–64, red below 50. The dot shows whether our last scan found the site failing (red) or not (green); Red, amber or blue: an active incident on the site's status page (outage, degraded, maintenance) or a failing scan; amber also means a certificate ending within 30 days. Hover the dot for details.

Who is behind Contentful

From its own pages and public records, with sources

Part of

Salesforce[1][6]

since 2026

Operated by

Contentful GmbH[4]

since 2013[5]

Its story

  1. 2013

    Contentful was founded as a company built around headless content management, where content is stored apart from how it is shown.[5]

  2. 2013

    The contentful.js client library was started on GitHub under the MIT license, so developers could read content from the delivery API in JavaScript.[7]

  3. 2026

    Near real-time audit logs were introduced. Enterprise customers can stream audit events to their own cloud storage, which supports monitoring and compliance work.[8]

  4. 2026

    The Contentful for Figma widget arrived. Designers can pull real structured content into designs instead of pasting placeholder text.[8]

  5. 2026

    Salesforce completed its acquisition of Contentful in September. Contentful is to be integrated natively across Salesforce's platform while keeping its headless approach.[6][1]

  6. 2026

    The Content Operations Agent entered public beta in October. It does repetitive content tasks on request and does not publish or change entries without human approval.[8]

Hiring

29 open roles[9]

On its public job board, read 28 Oct 2026 · Careers page

Questions about Contentful

Is there a free plan?
Yes. The Free plan costs $0 and is for learning and exploring the platform.[3]
What does the Lite plan cost?
$300 a month, for smaller businesses managing a single project.[3]
How many websites use Contentful?
We found Contentful on 89 of the 2,555 websites we scanned in the last 12 months (3.5%). 56 of them have a public status page.
What is Contentful often used with?
Among the websites we scan, Contentful is often found alongside React (68.5% of its sites), Amazon Web Services (55.1% of its sites), Next.js (43.8% of its sites).
What are the alternatives to Contentful?
Other content management systems we recognize include WordPress, Adobe Experience Manager, Drupal, HubSpot CMS Hub.

Is your website built with Contentful?

UptimeCard checks it around the clock, tells you the minute it stops answering, and gives your visitors a status page.