MYKITA down?
MYKITA is a design house for pioneering eyewear, handmade in Berlin.
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User Reports for MYKITA
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About MYKITA & Technical Insights
The website targets a global audience aged 25-45 with an interest in fashion, design, and technology. The site's luxury positioning suggests a middle to high socioeconomic status.
Technologies Used
Analytics
Analytics
Website Details & Offering
Primary Call to Action
Shop the latest edition
Secondary Calls to Action
Discover Our StoryMaterialsModern Manufactory
Advertisements Present?
None
Allows User Accounts?
No
Headquarters Country
Germany
Language
English
Primary Category
Fashion and Apparel
Revenue Source
E-commerce Sales
Pricing Summary
High-end pricing with individual frame prices ranging from €420 to €575.
Value Proposition
High-quality, handcrafted eyewear with a distinctive tailored quality and long lifespan.
Content & Features
Content Freshness Clues
New collectionsJournal articles
Highlighted Features
Distinctive tailored qualityLong lifespanPolarized Pro lenses
Tone & Style
FormalMinimalistLuxury
Target Audience Insights
Target Category Focus
Fashion and Apparel
Target Country
Global
Audience Expertise Level
Intermediate
Job Type
Professional
Income Level
Middle to High
Geographic Focus
Global
Brand Preference
Luxury Goods
Gender Focus
All
Education
Higher Education
Target Age Range
25-45
Interests
Fashion, Design, Technology
Device Type
All
Tech Skills
High
Trust & Support Signals
Company Info Sections
About Us page
Trust Signals Present
Handmade in BerlinPatented engineeringSpecialised craftsmanship
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