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ACTIVE provides fitness routines, product reviews, and nutrition tips for health-conscious individuals.

Recent User Report Trends for Active

Aggregated reports in the last 48 hours.

User Reports for Active

Recent issues reported by users from around the world (last 30 days).

Performance Insights

Performance
36/ 100
Accessibility
81/ 100
Best Practices
75/ 100
SEO
100/ 100
Page Load Time
5.13s
Page Size
4.10MB
Requests
390

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About Active & Technical Insights

Targets adults interested in active lifestyles, fitness, and outdoor activities, with a focus on events and training resources. Caters to individuals across various demographics with a common interest in sports and wellness.

Technologies Used

Analytics
Google Tag ManagerGoogle Tag Manager
Business & Marketing
DoubleClick for Publishers (DFP)DoubleClick for Publishers (DFP)
Google Publisher TagGoogle Publisher Tag
Location
Google MapsGoogle Maps
Other
OneTrustOneTrust
Funding ChoicesFunding Choices
WebpackWebpack
Open GraphOpen Graph
Module FederationModule Federation
Web Development
DigiCertDigiCert
lit-htmllit-html
StimulusStimulus
Ruby on RailsRuby on Rails
HSTSHSTS
Loadable-ComponentsLoadable-Components
ReactReact
RubyRuby
lit-elementlit-element

Website Details & Offering

Primary Call to Action

Join Our Newsletter

Secondary Calls to Action

Discover EventsDiscover ArticlesSubscribe to our weekly newsletters

Advertisements Present?

Medium

Allows User Accounts?

Yes

Headquarters Country

Global

Language

English

Primary Category

Health and Wellness

Revenue Source

Affiliate Marketing

Pricing Summary

Offers both free content and paid memberships (ACTIVE Advantage) for additional benefits. Pricing details for events vary.

Value Proposition

Provides a platform for discovering and registering for sporting events, accessing training resources, and purchasing related products to support an active lifestyle.

Content & Features

Content Freshness Clues

"8 days ago""about 1 month ago""about 2 months ago"

Highlighted Features

Event discovery and registrationTraining guidesProduct reviewsNutrition tipsCommunity features

Mentioned Integrations

AlterMe DNA Health & FitnessUltraHuman Ring AirKT Soothe LineNathan SportsSuuntoDiadora

Tone & Style

InformativeEncouragingEnthusiasticProfessional

Target Audience Insights

Target Category Focus

Health and Wellness

Target Country

Global

Audience Expertise Level

Beginner to Advanced

Culture

Varied

Income Level

Middle to Upper Class

Parenthood

Any

Geographic Focus

Global

Ethnicity

No specific focus

Brand Preference

Active lifestyle brands

Gender Focus

Male and Female

Education

College Educated

Device Type

Mobile and Desktop

Interests

Fitness, Running, Cycling, Triathlon, Outdoor Activities

Tech Skills

Medium to High

Marital Status

Any

Job Type

Professionals, Athletes

Politics

No specific focus

Target Age Range

Adults

Trust & Support Signals

Company Info Sections

Not explicitly present on the landing page, but implied through the 'About Us' nature of the content. More info likely found via the bottom footer.

Support Channels Mentioned

Not explicitly mentioned, but implied through 'We've Got Your Back'

Trust Signals Present

Expert-written articlesReviewed by advisorsFact-checked by professionalsTested by our communityScience and research-backed content

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Related Keywords

These keywords represent common themes, topics, and technologies associated with active.com.

runningraceseventsoutdoortriathloncyclingsportsfitnesstrainingarticlescalculatorshealthinjurynutritionkidsfamilyyogaweightlossmarathonhalfmarathon5k10kironmanswimmingbaseballbasketballfootballgolfmartialartssoccersoftballvolleyballwintersportshikingmountainbiking

Additional Domain & Security Details

Domain Name
active.com
Registrar
MarkMonitor Inc.
Registrar IANA ID
292
Registrar Phone
+1.2086851750
Creation Date
March 8, 1993
Expiration Date
March 9, 2026
Days Remaining
279 days
Registry Status
  • clientDeleteProhibited
  • clientTransferProhibited
  • clientUpdateProhibited
Last Checked (Registry)
June 3, 2025 at 08:16:25 PM UTC

Record Last Updated
June 3, 2025 at 08:16:24 PM UTC