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Independent survey results on UK banking services, including APP scams and FSCS protection.

Recent User Report Trends for First Direct

Aggregated reports in the last 48 hours.

User Reports for First Direct

Recent issues reported by users from around the world (last 30 days).

Performance Insights

Performance
79/ 100
Accessibility
96/ 100
Best Practices
75/ 100
SEO
92/ 100
Page Load Time
2.73s
Page Size
1.59MB
Requests
55

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About First Direct & Technical Insights

The website targets users interested in financial services and banking, specifically those residing in the UK. It focuses on customers of HSBC UK and first direct banks.

Technologies Used

Analytics
AppDynamicsAppDynamics
TealiumTealium
OptimizelyOptimizely
Business & Marketing
LivePersonLivePerson
TealiumTealium
Linkedin AdsLinkedin Ads
OptimizelyOptimizely
Content
Adobe Experience ManagerAdobe Experience Manager
Other
PWAPWA
Tealium Consent ManagementTealium Consent Management
Servers
Amazon CloudFrontAmazon CloudFront
Apache HTTP ServerApache HTTP Server
Amazon S3Amazon S3
Amazon Web ServicesAmazon Web Services
Web Development
jQueryjQuery
DigiCertDigiCert
JavaJava
jQuery UIjQuery UI
HSTSHSTS

Website Details & Offering

Primary Call to Action

See full results

Secondary Calls to Action

Find out more

Advertisements Present?

None

Allows User Accounts?

No

Headquarters Country

United Kingdom

Language

English

Primary Category

Finance and Banking

Revenue Source

None (Informational)

Pricing Summary

No monthly fees for current accounts.

Value Proposition

Provides transparent information about APP scams and customer satisfaction for major UK banks.

Content & Features

Tone & Style

FormalInformativeConcise

Content Freshness Clues

Published February 2025

Highlighted Features

APP scams sent per £million transactionsAPP scams received per £million transactions

Target Audience Insights

Target Category Focus

Educational Resources

Target Country

United Kingdom

Audience Expertise Level

General Public

Brand Preference

HSBC UK, first direct

Interests

Financial Services, Banking

Geographic Focus

UK

Trust & Support Signals

Support Channels Mentioned

Online ChatPhoneEmailFAQBereavement Support TeamVulnerable Customer Support TeamMoney Coaches

Trust Signals Present

Financial Conduct Authority Service Quality InformationFinancial Services Compensation Scheme

Company Info Sections

HSBC UK Bank plcfirst direct

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