PayPal Marketing Solutions

A SaaS based customer lifecycle management and mobile marketing company headquartered in Mountain View, California.

Braze is a customer engagement platform that delivers messaging experiences across push, email, in-product, and more. It provides tools for creating personalized and targeted messaging campaigns, automating communication workflows, and analyzing engagement, helping businesses improve customer retention and loyalty.

A mobile linking platform that enhances user acquisition, engagement, and retention for mobile apps. Branch provides deep linking, attribution, and analytics tools that help marketers create seamless user experiences across devices and channels. It's particularly valuable for businesses looking to improve their mobile marketing strategies and app performance.

Mapp is designed specifically to help consumer-facing brands run highly personalised, cross-channel marketing campaigns powered by real-time customer data and generated insights.

Invoca is an AI-powered call tracking and conversational analytics platform designed for marketers and sales teams. It goes beyond basic call tracking by using natural language processing to analyze phone conversations and extract valuable insights. Invoca's features include attribution of calls to specific marketing campaigns, automated lead scoring, and integration with major CRM and marketing automation platforms. The platform is particularly valuable for industries with high-value phone-based sales, such as healthcare, financial services, and automotive, helping them optimize marketing spend and improve conversion rates.