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Recent User Report Trends for Yelp Australia

Aggregated reports in the last 48 hours.

User Reports for Yelp Australia

Recent issues reported by users from around the world (last 30 days).

Performance Insights

Performance
46/ 100
Accessibility
97/ 100
Best Practices
79/ 100
SEO
61/ 100
Page Load Time
7.62s
Page Size
1.61MB
Requests
80

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About Yelp Australia & Technical Insights

Yelp primarily targets adult consumers (25-54) in Australia, particularly those with higher education and disposable income, interested in discovering and reviewing local businesses across various categories. They also target local business owners. [6, 22, 24]

Technologies Used

Analytics
Google AnalyticsGoogle Analytics
ZipkinZipkin
BugSnagBugSnag
Other
HTTP/3HTTP/3
Open GraphOpen Graph
WebpackWebpack
Module FederationModule Federation
Servers
Amazon CloudFrontAmazon CloudFront
EnvoyEnvoy
Amazon Web ServicesAmazon Web Services
Web Development
AWS Certificate ManagerAWS Certificate Manager
EmotionEmotion
core-jscore-js
Node.jsNode.js
HSTSHSTS
Loadable-ComponentsLoadable-Components
Google Sign-inGoogle Sign-in
reCAPTCHAreCAPTCHA
MarkoMarko
BugSnagBugSnag

Website Details & Offering

Primary Call to Action

Search for local businesses

Secondary Calls to Action

Write a reviewClaim your businessSign up/Log inDownload the appRequest a quoteMake a reservationJoin a waitlistMake an appointment

Advertisements Present?

Medium

Allows User Accounts?

Yes

Pricing Summary

Freemium model. Free for users to search and review. Businesses can create free profiles, but pay for advertising products (e.g., sponsored listings, enhanced profiles) on a cost-per-click (CPC) model, typically starting from $150-$1000+ per month. [2, 4, 7, 8, 11, 12, 23, 26, 30, 33]

Value Proposition

Yelp connects people with great local businesses by providing a platform for crowd-sourced reviews, photos, and business information, empowering consumers to make informed decisions and enabling businesses to gain exposure and engage with customers. [1, 8, 12, 13, 22, 26, 27]

Content & Features

Tone & Style

InformativeCommunity-drivenEngagingUser-centricPracticalDirect

Content Freshness Clues

User-generated reviews with dates (implied by nature of review site)Recent company news and product updates (e.g., Q1 2025 earnings, AI-powered features in 2024) [21, 22, 25]Submission to ACCC with 2023 Australian visit data [15]

Highlighted Features

Crowd-sourced business reviews and ratings (1-5 stars) [1, 3, 8]Search functionality by business type/name and location [3, 8]Business profiles with contact info, hours, photos [1, 4, 8]Mobile apps (iOS, Android) [1, 2, 3, 4, 5, 8]Ability for businesses to respond to reviews and manage listings [1, 4, 8, 26]Analytics for business listings [1]Check-in offers/deals for businesses [1, 4, 8]Yelp Elite Squad program [3]AI-powered features (e.g., business summaries, Yelp Assistant, review recognitions) [21, 22, 25]Request a Quote, Join Waitlist, Make Reservation, Make Appointment features [22]Filters for specific business attributes (e.g., black-owned, COVID precautions) [8]

Mentioned Integrations

Grubhub (for food orders, specific to US but indicates integration capability) [21]Yelp Fusion AI API for third-party partners [22]

Target Audience Insights

Audience Expertise Level

General Public

Income Level

Middle to High Income

Geographic Focus

Australia (primarily urban areas)

Gender Focus

All

Education

College Graduates

Interests

Local Businesses, Dining, Shopping, Services, Travel

Target Age Range

25-54

Device Type

Smartphone, Desktop

Tech Skills

Intermediate

Trust & Support Signals

Support Channels Mentioned

Online Help Center/FAQ (implied by platform functionality)Contact information for businesses (implied for advertising/account management)Email (implied)

Trust Signals Present

User reviews and ratingsProprietary algorithm to cull suspicious reviews [1, 26]Ability for businesses to respond to reviews [1, 4, 8, 26]Partnerships (e.g., Sensis in Australia, Grubhub in the US) [1, 2, 3, 21]Company information readily available (About Us, Newsroom) [22]Mentions of content moderation policies [26]

Company Info Sections

About Us page [22, 29]Fast Facts (metrics, history) [22]Mission Statement [12, 13, 14, 22]Management/Leadership Team (implied by 'Company' section) [22]Newsroom/Press Releases [22]Careers/Culture [31]ESG report [22]

Related Services & Domains

We've noticed that yelp.com.au is related to other domains. This could mean they are part of the same company, offer services in different regions, or are alternative versions of the same platform.


Additional Domain & Security Details

Domain Name
yelp.com.au
Registrar
MarkMonitor Corporate Services Inc
Registrar Phone
+1.2083895770
Registry Status
  • clientDeleteProhibited
  • serverRenewProhibited
Last Checked (Registry)
June 3, 2025 at 06:37:14 PM UTC

Record Last Updated
June 3, 2025 at 06:37:13 PM UTC