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Recent User Report Trends for Kbb.Com

Aggregated reports in the last 48 hours.

User Reports for Kbb.Com

Recent issues reported by users from around the world (last 30 days).

Performance Insights

Performance
35/ 100
Accessibility
89/ 100
Best Practices
57/ 100
SEO
100/ 100
Page Load Time
3.18s
Page Size
5.34MB
Requests
357

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About Kbb.Com & Technical Insights

KBB.com primarily targets car shoppers and sellers in the United States, with a significant audience of males aged 25-34. It caters to those interested in researching, buying, selling, or trading new and used cars, including online-savvy consumers. [1, 2, 10, 12, 28]

Website Details & Offering

Primary Call to Action

Get My Car's Value

Secondary Calls to Action

Get an Instant Cash OfferGet a FREE Quote (for insurance)Compare prices from local dealersExplore expert reviewsDownload the KBB appFind cars for saleLearn moreRequest a demo (for dealer solutions)Login

Advertisements Present?

High

Allows User Accounts?

Yes

Primary Category

Other

Pricing Summary

Freemium for consumers (core services like valuations, reviews, and buying guides are free); Subscription/Paid for B2B/Dealers (e.g., advertising solutions). [5, 20, 23, 24, 42]

Value Proposition

KBB.com provides comprehensive, trusted vehicle valuations, expert reviews, and buying/selling guides to empower consumers and the automotive industry in making informed car-related decisions. [2, 3, 5]

Content & Features

Content Freshness Clues

Values updated weeklyCopyright year (e.g., 2025)Recent reviews and articlesNews and updates section

Highlighted Features

Blue Book® Trade-In ValuesKelley Blue Book® Price Advisor tool / Fair Purchase PriceInstant Cash OfferExpert Reviews (cars, videos)New and Used Car ResearchCar Comparison ToolsFind Cars for Sale5 Year Cost To OwnBest Buy Awards, Brand Image Awards, Best Resale Value AwardsMobile apps (iOS & Android)Service & Repair GuideMotorcycle valuesFinancing and Insurance resourcesVehicle History Report (links)Service Advisor

Mentioned Integrations

Cox Automotive ecosystem (Autotrader, Dealer.com, Dealertrack, vAuto, VinSolutions, Xtime, Manheim)DealerRater (for reviews)Auto/Mate (DMS)

Tone & Style

TrustedAuthoritativeUnbiasedInformativeProfessionalHelpfulData-drivenApproachable

Target Audience Insights

Audience Expertise Level

General Public to Intermediate, some Expert resources

Geographic Focus

United States (primary), Local regions

Brand Preference

Automotive brands

Gender Focus

Male (primary), Female

Interests

Automotive, Car buying/selling, Vehicle research, Expert reviews

Device Type

Mobile, Desktop

Target Age Range

Adults (primarily 25-34, also appeals to millennials and general car-buying public)

Tech Skills

General Public, Online car shoppers (Intermediate to Tech-Savvy)

Trust & Support Signals

Company Info Sections

About Us pageCompany OverviewFounding year (1926)HistoryHeadquarters (Irvine, California, U.S.)Parent company (Cox Automotive)Mission Statement (implied)Careers page

Support Channels Mentioned

Contact Us pageFrequently Asked Questions (FAQ)EmailPhone (for B2B)Help Center (for B2B)

Trust Signals Present

Long operating history (since 1926)"Trusted Resource" brandingWidely recognized industry standard for car valuesBacked by Cox Automotive (major parent company)Data-driven valuation methodology (trillions of data points, frequent updates)Expert reviews and editorial contentProvides transparency in pricing (Fair Purchase Price, Trade-In Value)Positive user reviews and high trafficOffers mobile appsClear "About Us" and "Contact Us" sectionsTestimonials from dealersPrivacy Policy and Terms of Service links

Additional Domain & Security Details

Domain Name
kbb.com
Registrar
CSC Corporate Domains, Inc.
Registrar IANA ID
299
Registrar Phone
+1.8887802723
Creation Date
August 5, 1995
Expiration Date
April 3, 2026
Days Remaining
296 days
Registry Status
  • clientTransferProhibited
  • serverDeleteProhibited
  • serverTransferProhibited
  • serverUpdateProhibited
Last Checked (Registry)
June 12, 2025 at 08:07:47 AM UTC

Record Last Updated
June 12, 2025 at 08:07:46 AM UTC