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About Haus.De & Technical Insights
The website targets adults aged 25-65 with an interest in home improvement and gardening, regardless of their marital or parental status. They are likely to have a high school diploma or higher education and belong to the middle to high socioeconomic status. The majority of users are homeowners and professionals with intermediate tech savviness who access the website via desktop or mobile devices.
Technologies Used
Target Audience Insights
Job Type
Homeowners, Professionals
Marital Status
All
Income Level
Middle to High
Parenthood
All
Geographic Focus
Germany
Brand Preference
Homeowners
Gender Focus
All
Education
High School Diploma or Higher
Target Age Range
25-65
Interests
Home Improvement, DIY, Gardening
Device Type
Desktop, Mobile
Tech Skills
Intermediate