
An email newsletter platform for creators, businesses, and e-commerce shops to build and monetize newsletters.
Recent User Report Trends for Buttondown
Aggregated reports in the last 48 hours.
What is Buttondown's current status?
All systems are operational
No active incidents reported.
User Reports for Buttondown
Recent issues reported by users from around the world (last 30 days).
Performance Insights
Performance
86/ 100
Accessibility
100/ 100
Best Practices
100/ 100
SEO
100/ 100
Page Load Time
2.13s
Page Size
0.53MB
Requests
35
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About Buttondown & Technical Insights
Buttondown primarily targets independent creators, writers, artists, indie publishers, software developers, small business owners, and marketers who seek a simple, private, and effective platform for managing and monetizing email newsletters.
Technologies Used
Website Details & Offering
Primary Call to Action
Start Your Newsletter
Secondary Calls to Action
Sign Up for freeLog InSee all features and pricingContact UsRead More
Advertisements Present?
None
Allows User Accounts?
Yes
Headquarters Country
United States
Language
English
Primary Category
Blogging
Revenue Source
Subscriptions
Pricing Summary
Freemium model: Free for the first 100 subscribers (with limitations) or 1,000 subscribers, then tiered subscription plans (e.g., $9/month up to 1,000 subscribers, $29/month up to 5,000, $79/month up to 10,000), with optional add-ons for features like custom domain archives, multiple newsletters, automations, whitelabeling, and teams. [2, 3, 6, 10, 15]
Value Proposition
Buttondown provides the simplest, most elegant, and privacy-focused way for creators and businesses to build, send, and monetize email newsletters, allowing them to focus on writing without complications or revenue cuts. [1, 20, 22]
Content & Features
Content Freshness Clues
Recent reviews mentioning 2025 dates [1, 16, 18]GitHub repository updates (e.g., 'Updated yesterday', 'Updated 3 weeks ago') [21]References to recent platform shifts (e.g., people moving away from Substack in 2024) [1]
Highlighted Features
Privacy-first & GDPR-compliant [1, 5, 22]Automations & workflows [1, 5]Markdown support & simple editor [1, 5, 10]Native Stripe integration (creators keep 100% revenue) [1, 2, 5]Concierge migration service [1, 5]Analytics (optional) [1, 2, 5]Paid subscriptions [2, 5, 22]RSS-to-email feeds [1, 5, 12]Unlimited contributor accounts [1]Tagging & segmentation [1, 3]Comments & surveys [1, 3, 5]API access [1, 5]Custom domains [3]Email attachments [5]Ability to send from your own email [5]
Mentioned Integrations
Stripe [1, 2, 5]Zapier [1, 10]RSS (for feeds) [1, 5, 12]API (first-party) [1, 5]GitHub (for internal operations/roadmap) [12, 21]Netlify (for deployments, mentioned in migration context) [12]Namecheap (for domains, mentioned in migration context) [12]Bear app (WYSIWYG Markdown editor, mentioned in a user's workflow) [12]
Tone & Style
MinimalistSimpleCleanDirectHonestProfessionalCaringUser-focused
Target Audience Insights
Target Category Focus
Business Services
Target Country
Global
Audience Expertise Level
General Public / Intermediate
Job Type
Writers, Journalists, Artists, Indie Publishers, Solo Creators, Software Developers, Small Business Owners, Marketers
Income Level
Small business owners, individual creators, independent professionals
Geographic Focus
All
Brand Preference
Independent software, privacy-focused, customer-centric
Interests
Newsletter creation, email marketing, content monetization, privacy, simplicity, direct communication, audience building, independent software
Device Type
All
Target Age Range
All
Tech Skills
Intermediate
Trust & Support Signals
Company Info Sections
About Us page (implied) [6]Founder (Justin Duke) information [1, 8, 23]Mission statement (implied by value proposition and focus) [1, 9]Company structure (small, remote, independent, self-funded, profitable) [3, 8, 22]Public roadmap [21]
Support Channels Mentioned
Email (concierge@buttondown.com) [3]Personal support from founder [8, 23]Public discussion forum [21]
Trust Signals Present
Testimonials and positive reviews [4]Clear mention of founder (Justin Duke) [1, 8, 23]Privacy-first and GDPR-compliant claims [1, 5, 22]Concierge migration service [1, 5]Transparency about company (independent, self-funded, profitable) [3, 22]Public roadmap and documentation [21]Explicit statement of not taking a cut from paid subscriptions [1, 3, 4]Student and non-profit discounts [15]
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Additional Domain & Security Details
- Domain Name
- buttondown.email
- Registrar
- 1API GmbH
- Registrar IANA ID
- 1387
- Registrar Email
- abuse@1api.net
- Registrar Phone
- +49.68949396850
- Registrar Website
- https://dnsimple.com
- Creation Date
- May 1, 2017
- Expiration Date
- May 1, 2026
- Days Remaining
- 273 days
- Registry Status
- clientTransferProhibited
- Last Checked (Registry)
- August 2, 2025 at 12:54:05 AM UTC